Digital Marketing Insights for Sri Lanka Businesses

Digital Marketing Insights for Sri Lanka Businesses

The landscape of commerce within Sri Lanka is witnessing a transformative phase as digital marketing becomes increasingly paramount to business success. In an age where traditional media – encompassing TV, radio, and print – once stood unchallenged, there now exists a new dominion led by the robust capabilities of online marketing. This shift not only…

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Billion dollar lawsuit. The TikTok network has been sued for collecting children’s data

TikTok is facing a lawsuit filed by former England Commissioner for Children’s Rights Anne Longfield over how the platform collects and uses children’s data, the BBC reports. The complaint was filed on behalf of millions of children in the UK and the EU who have used the extremely popular application among young people. If the…

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SLSI-China MoU Aims to Enhance Trade Standards

SLSI-China MoU Aims to Enhance Trade Standards

In an ambitious move to foster bilateral trade growth and improve international trade, the Sri Lanka Standards Institute (SLSI) is poised to endorse a landmark collaboration with the Standardisation Administration of China (SAC). This strategic partnership, encapsulated within a Memorandum of Understanding (MoU), is targeted at dismantling the technical barriers that have posed challenges to…

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Sri Lanka Digital Marketing Summit 2023 by DMASL, Dialog

Sri Lanka Digital Marketing Summit 2023 by DMASL, Dialog

Marking a significant milestone in the digital marketing landscape of Sri Lanka, the Digital Marketing Association of Sri Lanka (DMASL) in collaboration with Dialog Axiata PLC, is set to host the prestigious Sri Lanka Digital Marketing Summit 2023. This trailblazing digital marketing event is poised to unfold at the Taj Samudra Colombo on the 4th…

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SLIM DIGIS 2.3 Awards Elevates Digital Marketing Standard

SLIM DIGIS 2.3 Awards Elevates Digital Marketing Standard

The Sri Lanka Institute of Marketing (SLIM) proudly unveiled the launch of the SLIM DIGIS 2.3 Awards, setting a prestigious benchmark for excellence in digital marketing. These awards are an integral recognition platform that heralds the most innovative and effective digital marketing campaigns. With the landscape of digital marketing rapidly evolving, SLIM DIGIS 2.3 is…

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Regulators review Google News Showcase for transparency

Google has been publishing content from participating press publishers on its “News Showcase” portal since last autumn. It is now being checked whether the access conditions are sufficiently transparent. German media regulators are looking at the Google News Showcase offering. The state media authorities announced on Wednesday at the request of the German Press Agency…

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German digital politicians advocate breaking up large tech companies as a last resort

The US is striking out against the tech companies with several legislative initiatives. There are also efforts in Europe for stricter regulation. Berlin in Germany, the debate about stricter regulation of large internet companies is gaining momentum. The reason for this is the efforts in the USA to enable the unbundling of dominant companies, as…

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B2B Digital Marketing: Boost Demand on a Budget

B2B Digital Marketing: Boost Demand on a Budget

In the rapidly evolving landscape of Sri Lankan B2B digital marketing, companies are redefining their strategies to stay ahead. In an age where cost-effective marketing techniques are not just valuable but essential, businesses seek budget-friendly marketing tips and affordable demand generation tactics. The implementation of effective digital marketing solutions has become a lynchpin for success,…

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Malaysian Delegation Tours Oceanpick Sustainable Farm

Malaysian Delegation Tours Oceanpick Sustainable Farm

In a significant endorsement of sustainable aquaculture, Oceanpick Sustainable Seafood Farm received notable dignitaries on a landmark visit that reaffirmed its status as a pioneer in eco-friendly seafood production. The esteemed Malaysian delegation tours Oceanpick Sustainable Farm, led by YB Datuk Seri Mohamad bin Sabu, Malaysia’s Minister of Agriculture and Food Security, and Badli Hisham…

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United Petroleum of Australia Set to Enter Retail Market

United Petroleum of Australia Set to Enter Retail Market

In a significant turning point for the Australian petroleum industry, United Petroleum of Australia is poised for a robust retail market entry into Sri Lanka. Power and Energy Minister Kanchana Wijesekera confirmed the company’s strategic planning has culminated in a finalized agreement with the Power and Energy Ministry, setting the stage for a mid-year launch….

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Microsoft Teams: Competition for Whatsapp with a new function for private messages

Probably the best-known communication platform, “Teams” from Microsoft, is to get a new feature in July. And users are already familiar with this from messengers such as WhatsApp. Germany – Microsoft Teams is undoubtedly one of the big winners of the corona pandemic. Whether through the obligation to work from home, the restriction of private…

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